Bruce graduated from the University of Saskatchewan in 1976 with a B.Sc. (Chemical Engineering). Bruce is recognized for his technical expertise, his innovative and leadership abilities and his critical thinking. From his graduation until today he has involved himself in improving technology and at the same time serving his profession. With Esso resources at Cold Lake he rose to the position of Engineering Technical Specialist before he started his own company New Paradigm Engineering. As a consultant, he has specialized in helping clients see “new paradigms” or new ways of seeing their operations. He has worked on a wide range of projects related to the recovery of hydrocarbon resources with emphasis on developing and implementing new technologies to address environmental and sustainability concerns. He has received 5 patents for his work.
Bruce was a founding member of the Petroleum Technology Alliance Canada (PTAC) and has provided yeoman service to the Canadian Society for Chemical Engineering (CSChE), and the Canadian Society of Senior Engineers.
Bruce teaches a course to 4th year Petroleum Engineering students at the U of A. He is a Warden of Camp 6 of the Corporation of the Seven Wardens and a Fellow of the Chemical Institute of Canada.